Marketing | Featured Case Study


Developing a Brand platform with Purpose

Project Brief

Client: Sunwealth

Project: Collateral + Website Development

Category: Marketing

Sunwealth is a pioneering clean energy investment firm who curates high-performance commercial solar projects that boast significant financial returns and provide high-efficiency solar power to businesses, municipalities, and non-profit organizations. Their proprietary methodology gives investors the unique opportunity to invest directly into a diversified pool of solar assets – generating returns and clean energy faster.
To accelerate awareness around their modernized approach to investing, Sunwealth reached out to Stark/Raving to update their messaging platform and brand design to better connect with their clientele, reflect their value proposition, and allow visitors to easily inquire about potential investment opportunities.

The Challenge

Communicate essential value propositions to socially responsible investors, differentiate their brand against competitors, and deliver a cohesive brand image extending through all of their collateral.

The Process

After in-depth collaboration, Stark/Raving created a new brand image and corporate messaging to solidify Sunwealth's position as knowledgeable experts who provide investment opportunities in renewable energy while combating climate change.

The Solution

Stark/Raving developed a brand platform that incorporated purposeful content and visual storytelling to showcase Sunwealth's approach, experience and expertise in socially responsible investing.

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