THE CLIENT
Renew Energy Partners help building owners fund major energy efficiency upgrades and new clean energy systems without making huge capital investments or borrowing. Renew Energy Partners manages the entire process of building retrofits—from conducting complex analyses and facilitating a financial instrument agreement, to managing the installation and measurement of the upgrade, to maintaining the new system for the duration of the agreement—making complex decarbonization projects easy for building owners. By addressing both capital and project implementation barriers with their unique Master Service Agreement, RENEW enables building owners to expedite projects and start saving energy, saving money, and saving the planet, now.
THE PROJECT
The team at RENEW has big goals for changing the built environment and reducing the 28% of global greenhouse gas emissions caused by building operations. To support their mission and effectively tell the story of a complex funding group, the RENEW team turned to Stark / Raving to create a complete brand identity. With their immersive web presence as the anchor to their identity, the RENEW brand delivers across digital, social, print, and their informative, yet fun, Green Beers Podcast—all driven to combat climate change by making buildings more efficient.
